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The Story of Pure Flow Boda
Business as Mission with Mike Baer
Overview
This episode of the Business as Mission podcast features Colin Winrich and Jared Folks, co-founders of Pure Flow Boda, an organization operating in Uganda. They discuss their journey from initial mission trips to establishing a sustainable business that addresses a significant need within the community. Pure Flow Boda provides affordable financing for motorcycle taxis, known as 'bodas,' enabling drivers to own their vehicles rather than being trapped in exploitative rental agreements. Beyond the financial aspect, the business is deeply rooted in discipleship, using shared meals and intentional relationships as a platform to connect with and mentor the drivers. The conversation highlights the integration of revenue generation with spiritual impact, the challenges and successes of scaling a mission-driven business, and the importance of building strong local leadership. They also touch upon their future plans for expansion and diversification of income-generating assets.
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- •Colin Winrich's initial involvement in Uganda began with a semester abroad in 2013 through Adventures in Missions.
- •He developed a deep connection with the people and culture during his four-month stay.
- •Subsequent trips led to a full-time move to Uganda in 2015, initially partnering with local organizations.
- •The focus shifted towards sustainability and revenue generation to support ministry efforts.
- •The prevalence of motorcycle taxis (bodas) as a primary mode of transport and employment in East Africa.
- •Drivers often leased bodas from owners, paying exorbitant rates that prevented them from ever owning the vehicle.
- •This created a cycle of poverty where drivers could not afford to purchase their own income-generating assets.
- •The business model was seen as unjust and unsustainable for the drivers.
- •Pure Flow Boda was established to offer affordable lease-to-own financing for boda bodas.
- •The goal was to break the cycle of debt and empower drivers to own their means of livelihood.
- •This approach aimed to be both revenue-generating and impactful for the community.
- •A core principle of Pure Flow Boda is embedding a discipleship model from the outset.
- •Shared meals ('reclining at table' like Jesus) serve as a central point for relationship building and spiritual connection.
- •The loan repayment process is intentionally designed to draw drivers into community and fellowship.
- •The business aims to balance revenue generation with spiritual growth and impact.
- •Pure Flow Boda has grown significantly, serving over 1570 members across five locations.
- •The 'table' concept has been scaled by organizing drivers into smaller fellowship groups.
- •Spiritual directors, often local Ugandans, facilitate these group meetings.
- •The challenge lies in scaling the relational and discipleship aspect alongside business growth.
- •Colin and Jared reconnected through a mutual friend, leading to their partnership.
- •Jared, initially unfamiliar with motorcycles or Uganda, was drawn to the mission and offered his time.
- •The growth from 70 to 1500+ motorcycles occurred largely after Jared joined and the business was structured using EOS (Entrepreneurial Operating System).
- •Building a strong, local team is crucial for day-to-day operations and leadership development.
- •Pure Flow Boda demonstrates that a successful BAM business can be managed effectively from a distance using technology and strong communication.
- •Regular 'Level 10' meetings and one-on-one check-ins maintain connection and accountability.
- •The name 'Pure Flow' signifies a broader mission beyond just bodas, aiming to finance various income-generating assets.
- •Future plans include reaching 2,000 members by year-end and expanding to 5,000 members in the following year.
Key Takeaways
- 1Mission trips can be a catalyst for identifying sustainable business opportunities that address real community needs.
- 2Business models can be intentionally designed to integrate both financial sustainability and spiritual discipleship.
- 3Shared meals and relational connection are powerful tools for building trust and fostering spiritual growth in a business context.
- 4Scaling a mission-driven business requires careful planning, strong local leadership, and robust systems.
- 5Effective communication, technology, and consistent accountability are key to managing operations from afar.
- 6Partnerships built on trust and shared vision are essential for navigating the complexities of Business as Mission.
- 7Empowering local individuals to lead and grow within the organization is vital for long-term impact.
- 8The 'Pure Flow' concept allows for future diversification beyond initial assets like boda bodas.